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A model business

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Terry Phillips explains how to find the right business model for your language school

There are tens of thousands of successful language schools around the world applying a tried and tested model for meeting customers’ wants and needs. But the traditional model is not the only one possible. If you own or manage a language school which is not performing as well as it might be, perhaps you should consider changing the business model you are using.

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Under African skies

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‘Leave your assumptions behind’ – a maxim that should be engraved on every classroom door. But it is even more important in sub-Saharan Africa. Teacher and author Jason Anderson talks about the challenges of teaching in the region

Remember last year’s ELTons winner Teaching English in Africa? Its author Jason Anderson tells the Gazette about his experiences.

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Teach in a university


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As more private language schools have limited funds for training and development, Hannah Alexander-Wright explores if teaching English as a foreign language at a university could be the natural next step in your career.

The Gazette asked five university tutors, based both in the UK and the US, what it’s really like to teach in academic institutions.

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The importance of meaningful conversation

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The globalisation of English often focuses on doing business, but the language is a powerful tool for communicating across cultures and across ideologies.

Last month’s Iatefl conference in Glasgow I started my presentation using the evocative image of a campfire. I see this as a metaphor for meaningful group interaction. Whenever I engage in deep conversation with a group of people, I feel as if transported back to the roots of humanity, when the fire was the magnet bringing homo sapiens together, giving us warmth and being the bond that built communities. Whenever I see a circular formation emerging naturally out of a group of students waiting for a class to start, for example, I feel the pull of that imaginary fire.

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The perils of using slang in the air

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Headlines suggested that pilots who are non-native English speakers are to blame for aeroplane near-misses. But is this the whole story?

Claudia Civinini talks to the author of the report that hit the news

For Dr Clark, language and aviation are life-long passions. Once a flight attendant for Northwest Airlines, she then obtained an MA and PhD in linguistics from Queen Mary, University of London, and went on to become a researcher and a consultant.

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