Moroccan grads find English vital to secure a job
Created: Tuesday, 16 April 2013 08:14
Nick Cherkas writes
Graduate unemployment in Morocco is one of the biggest challenges facing the country. A staggering one in four of those unemployed has a degree, with the lack of English language skills identified as a clear factor in a country where, according to Euromonitor, nine out of ten job adverts require candidates to demonstrate an intermediate level of English. The report also highlights that only 7 per cent of employers provide English training for staff. So English proficiency is clearly vital for graduates entering work.
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Mena Facebook phenomenon
Created: Monday, 01 April 2013 15:44
Anmber Siddiqui describes how the British Council is using the social networking site to boost effectiveness of the region’s language learning
The British Council’s Learn English Mena Facebook page is revolutionising English language learning across the Middle East and North Africa (Mena) region and attracting more than 10,000 new fans every week. The Facebook page, specifically tailored to learners aged 18–35, is exceeding all expectations. It now has more than one million fans, an increase of over 200 per cent in less than eighteen months, and ranks 33rd in Social Watch List’s top Mena Facebook pages.
The page takes learning out of the classroom and into the social media world, and is part of a wider plan to engage learners and start to change attitudes and empower individuals to learn independently. It aims to draw learners into the wealth of interactive self-study materials the British Council has to offer and demonstrate how learning alone – or with virtual friends – can be fun and effective.
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